From The Bully Pulpit

BPI Names Obama Alumna Director in San Francisco Office

APRIL 21, 2017 NEWS

BPI Names Obama Alumna Director in San Francisco Office

Bully Pulpit Interactive (BPI) announced former Barack Obama appointee Addie Whisenant as a new Director.

BY BPI STAFF

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Addie Whisenant Joins Bully Pulpit Interactive

APRIL 21, 2017 NEWS

Addie Whisenant Joins Bully Pulpit Interactive

Addie Whisenant is joining Bully Pulpit Interactive as a director in their San Francisco office. She previously was director of African American media in the Obama White House and was also press secretary for HUD.

BY BPI STAFF

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Bully Pulpit Interactive Hires Addie Whisenant As Director On The West Coast

APRIL 19, 2017 BLOG

Bully Pulpit Interactive Hires Addie Whisenant As Director On The West Coast

Bully Pulpit Interactive (BPI) is excited to announce a new director, Addie Whisenant. Whisenant will join BPI’s newly opened office in San Francisco, CA and work across tech, corporate and advocacy clients alongside BPI partners Ben LaBolt and Ben Coffey Clark who are overseeing the office expansion on the West Coast. “From the White House […]

BY BPI Staff

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Advertisers, Consumers Take Notice of Trump’s Unusual Media Diet

APRIL 06, 2017 NEWS

Advertisers, Consumers Take Notice of Trump’s Unusual Media Diet

Ben Coffey Clark, a founding partner at marketing agency Bully Pulpit Interactive, underscored how rapidly the advertising landscape has changed with the rise of digital advertising. Only a decade ago a full-page ad in a paper such as The Hill could suffice to reach the administration and cable news was reserved for bigger budgets.

BY BPI STAFF

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What Will Democratic Campaigns Look Like In 2020? Hopefully, different than they look today.

APRIL 04, 2017 NEWS

What Will Democratic Campaigns Look Like In 2020? Hopefully, different than they look today.

Five months after Donald Trump’s presidential victory, it is time to stop looking backwards and start looking forwards at what Democrats can do to be more successful in 2018 and ultimately, the 2020 elections.

BY BPI STAFF

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Brand Safety In A World Of Fake News

MARCH 30, 2017 BLOG

Brand Safety In A World Of Fake News

As advertisers and marketers, we all want to know that our dollars are being spent responsibly and align with our brand values. If you are worried about the recent rise in hyper-partisan, fake news websites, you’re not alone. BPI’s Managing Director Mike Schneider writes for Medium on how advertisers can identify fake news sites, practice […]

BY BPI Staff

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Introducing Ask BPI Labs

MARCH 29, 2017 BLOG

Introducing Ask BPI Labs

At Bully Pulpit Interactive, we have worked hard over the past 8 years to answer the toughest questions in marketing and communications. We built a dedicated team, BPI Labs, to put advanced technology, data and measurement behind our campaigns to ensure that we can execute the most accountable, efficient and impactful marketing and communication programs […]

BY Mike Schneider

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BPI Expands To The West Coast

MARCH 28, 2017 BLOG

BPI Expands To The West Coast

It has been 8 years since we got things started here in Washington, DC and we’re excited to announce the opening of our office in San Francisco, CA after years working with clients and campaigns on the West Coast. Under the leadership of BPI partners Ben LaBolt and Ben Coffey Clark, we will explore the […]

BY BPI Staff

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Most Internet traffic comes from bots, not people

FEBRUARY 06, 2017 NEWS

Most Internet traffic comes from bots, not people

One of Washington’s largest advertising agencies tells Axios that they have dozens of team members working to ensure advertising is seen by real people, not bots. “The investment we have made in technology to ensure we aren’t buying fraudulent traffic is extensive,” says Ben Coffey Clark, a partner at Bully Pulpit Interactive. “It’s a trust we take very seriously.”

BY BPI STAFF

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How the American Democrats can oppose Donald Trump

JANUARY 30, 2017 NEWS

How the American Democrats can oppose Donald Trump

Ben LaBolt, who served as a press secretary for Obama and now works as a political consultant, said: “Public opinion is going to matter and organising is going to matter. Ultimately, if [Trump is] trying to push through changes that the American people oppose, we’ve got to ensure that Congress hears those concerns.”

BY BPI STAFF

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